Let me tell you about a past client I loved working with... loved their business, loved their passion, loved the copy we created.
Today's crush is Joey James The Label. Founder Shari Shula approached me before the launch of her luxury handbag line. At the time, she was neck-deep in all the tasks it takes to get a product made and turned into a profitable business, (it's no joke!) including a website.
She had a very specific story to tell, but was overwhelmed by the thought of tackling it herself. I was thrilled to help. Shari's probably the sweetest person I've ever met, and it was such a pleasure to watch her dream become reality. I wish her and the team at JJ The Label all the success in the world. I believe you are going places. Sometimes you just need a reminder...and a bag that can keep up.
Side note; Shari sent me a bunch of her beautiful bags to see and feel while I was writing the descriptions for them, and OMGGGGGGG, they are nice, gurl!!! (Like I thought about spending all the money I was making for that job on her bags. Not kidding.)